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At the Studio

Welcome to

Brand Building Case Studies

Homerun

Athletes

Musicians

Personalities

Office

Business

My Background

  • As an athlete and performing artist myself I use my history in the field combined with my experiences as a corporate partnership manager, public relations consultant, social media strategist, and entertainment communications manager to improve the lives of athletes, musicians, and personalities both in and out of the public eye. Talent appearance management allows me to explore brand management beyond the organizational setting with performance management, brand building, and scheduling.

My Mission

  • Create a network of personal and group talent that understand how to brand themselves while balancing their public and personal lives in an effective way

Benefits and Strategies

  • Branding examples and social media posts made specifically for clients. Content includes logos, promotional images, posters, handouts,  businesses cards, social media posts, videography, apparel, and more.

  • Social role identification during performance, at home, and in the community

  • Research in branding strategy

  • Improved social media strategy awareness

  • Investigating relationship forming communication that will align with audiences

  • Balancing and management of public appearances, daily social routines, personal social media usage, and other community engagement

  • Improved locker-room, team, and business interaction cohesiveness from studies in communication and life balance

  • Preparation for post-career activities, education, and/or vocational opportunities

Going Above

  • Learning strategized for desired areas of improvement with each individual partner

  • Productive and engaging consultations in and out of the office setting

  • Attendance at practices (when applicable), games, and or performances outside of consultations

  • Personal communication and knowledge outside of the business setting related to partners via experience with teams who perform tasks such as weight lifting, dieting, exercise, sport trends and current standings, pop culture, fashion trends, music history, music theory, instrumental and vocal performance, television and film, comedic styling, artistic expression and more. 

Testimonials in Sports and Entertainment

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Jemarko - Actor /  Comedian (Jumanji, Tranformers Revenge of the Fallen)

"Connecting on a social level in and out of the studio and green room is key for me in building my circle. Ryan nails this and is always someone I can call on. He does a great job making friends and getting us connected to new people."

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Bad Taxidermy - Band

"Ryan goes the extra mile to not only take group photographs but to also help us learn and become more social while communicating with fans and businesses in person and over social media. Ryan got us our first paid sponsorships who we still work with today and we couldn't be more happy with them."

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Andie- Musician (Breaking Band, Usher's Megstar)

"Ryan's the man. He makes scheduling a tour easy and always helps me stay on track. I don't think I would have gotten through my last few tour streaks without him. 100% recommend for social media and management."

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Brandon - Athlete /  Business Owner

"Ryan is a very motivated individual who brings a strong work ethic and positive energy to team activities. He is very easy to work with and values others opinions as much as his own. Overall he is someone I highly respect!"

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Ailin - Social Media Influencer

"My social media game has completely changed after working with Ryan and I now have more followers and fans engaging than ever before. He knows more about social media than the average influencer from a technical and stats side." 

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Kevin - Athlete /  Coach (University of Wisconsin)

"I appreciate how Ryan caters meetings to my interests. Many of our meetings were held outdoors on a football field or basketball court rather than in an office."

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RONA" - Band

"Ryan has helped us make partnerships with new business we never thought were possible. So thankful Ryan was able to help us develop bigger partners and play bigger venues throughout the year."

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Matt - Social Media Influencer

"I knew my social media was doing well but I didn't fully understand the range I could get with audiences or how to solidify repeat viewers until I met Ryan."

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Georgia - Heptathlon Athlete (2021 Olympics)

"Ryan does an amazing job helping me plan and understand my schedule between the weight room, regular practices, meets, life at home, and life on the road. It's great to have an advisor that also comes off as a friend."

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Adam - Athlete /  International Student

"As a student athlete, Ryan has helped me become successful off the court showing great understanding for the work I put in on the field, while being a leader in multiple group projects in the classroom."

Partner Spotlight

Kevin - Athlete / University of Wisconsin Coach

"Ryan does a great job on making sure the job or task at hand is completed to the fullest. I truly appreciate all the hard work and dedication he has for all projects and his ability to work well with his group members. I am confident that his ability to communicate and his personal drive will open many doors in whatever career he decides because I know that he aided me into focusing what I believe is best for my own. This connection I have with him throughout our time together mades for an enhanced and favorable time throughout my career."

Media Production Examples

Band Tour Promotional Video

Science Teacher Semester Introduction Video

Band Social Media Navigation Guide Video

Musician Promotional Video

More Client Content Available

Website Design

The Bad Taxidermy Band is a performing group of musicians based in Green Bay, Wisconsin that tours the midwest. This website was completely designed and regularly managed by myself as the group's content manager while active. It is important to note all media including photographs, videos, and social media were also taken by and/or edited and published by me.

Full Media Kit

Summit Athletes is a sports management firm based in Los Angeles, CA that represents NFL athletes. This media kit was designed for their 2020 endorsement partnership with Under Armour and Gatorade.

Business Partnership Application and Media Kit

Mid-Fit Vlog and Podcast Community is a weekly fitness podcast featuring two hosts who routinely discuss health and fitness topics, interview health and fitness personalities, and participate in health and fitness challenges/events. This media kit was designed to give an outline of the shows background and run schedule for investor and sponsorship relations. The provided example was given to the media company Barstool Sports during a podcast investment campaign.

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Thank You to all Friends and Supporters

© 2023 by Ryan M. Rickard. Proudly created with Wix.com

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